Check out what Kyle Albasi did!

Facebook has been rolling out a new feature for advertisers with autoplaying video ads. I think it’ll be interesting how this medium plays out as it’s very different from the video ads we’re used to seeing in television and before online clips. I think it’s an opportunity for animated still ads, where you take the aesthetic and functionality of a still advertisement like a poster, flyer, or business card and add animated elements to catch the eye and characterize the product. I tested out this concept by animating a friend’s book cover, The Reverie by Jason Shprintz.

-Kyle Albasi

Looks awesome Kyle! Thanks again!